September 7, 2016 9:30 AM

Launch of the Seka-Waku Book Campaign, a Second-Hand Book & CD Collection Campaign to Make Donations

I'm Mitsuhashi of the Administration Div., Tokyo Head Office.

In March at the Tokyo Head Office, we launched the Seka-Waku Book Campaign, which is a second-hand book & CD collection campaign to make donations.

To contribute to society, we have so far conducted a PET bottle cap collection campaign to make donations, introduced the TABLE FOR TWO program*, implemented local clean-up campaigns, and held fairs of local specialties from the Tohoku Region to support the restoration from the Great East Japan Earthquake. The Seka-Waku Book Campaign is our newest initiative following these previous activities.

In this campaign, we collect second-hand books and CDs through cooperation from employees working at the Tokyo Head Office, sell them, and donate the sales to the Japan Committee of the incorporated NPO Vaccines for the World's Children (JCV). Vaccines purchased with this money are provided by the JCV through UNICEF to children in developing countries.

Setting up two collection boxes for this campaign at the Tokyo Head Office, we asked for cooperation from all the staff. As a result, more than 300 second-hand books and CDs were collected by the end of June. These items were collected by the Tokyo Office of Sumiden Friend, Ltd.

We'd like to continue working to make our social contribution activities even more vigorous.

Staff of the Tokyo Office of Sumiden Friend, Ltd.

Staff of the Tokyo Office of Sumiden Friend, Ltd.

* TABLE FOR TWO (TFT) Program:
Administered by the incorporated NPO TABLE FOR TWO International, this program strives to realize a combination of social contribution and health management. In this program, one low-calorie and nutritiously well- balanced menu item is served every day at each participating restaurant or the cafeteria of each participating company. Of the sales, 20 yen per meal is contributed to African countries to cover the cost of school lunches.

Sumiden Friend, Ltd.

Sumiden Friend, Ltd.
Established in July 2008 (head office: Sumitomo Electric's Itami Works). This is Sumitomo Electric's special affiliate company,* established based on the Sumitomo Electric Group Basic Principles for Social Contribution, in order to make a further contribution to society.
* Subsidiary established by a company for the purpose of employing disabled people, based on the Act on Employment Promotion etc. of Persons with Disabilities. To establish such a company, an authorization from the national government is necessary.

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