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Press Release 2012

Home > Press Release > 2012 > October 12

Sumitomo Electric Sponsors the 68th Lake Biwa Mainichi Marathon

October 12, 2012
Sumitomo Electric Industries, Ltd.

Sumitomo Electric Industries, Ltd. supports the 68th Lake Biwa Mainichi Marathon to be held on March 3, 2013 as the main sponsor. This prominent marathon race is organized by the Japan Association of Athletics Federations, Mainichi Newspapers, Shiga Prefecture, Shiga Prefecture Board of Education, Otsu City, and Otsu City Board of Education, in cooperation with Japan Broadcasting Corporation (NHK).

The Lake Biwa Mainichi Marathon is a men’s marathon race held in Otsu, Shiga. As a final qualifying event for major championships such as the Olympic Games and World Championships in Athletics, the race is attended by many front runners from Japan and overseas. First held in 1946, it is Japan’s oldest annual marathon race and the first one in the country’s history to be qualified as the prestigious Gold Label Road Race by the International Association of Athletics Federations (IAAF). The course that starts at the Ojiyama Athletic Stadium, turns at the Shin-Seta Water Purification Plant and then goes back to the stadium is known for its historic scenery characterized by Hamaotsu town, Zezejo Castle Park and Ishiyama-dera Temple.

The Sumitomo Electric Group has been promoting social contribution activities worthy of a truly Glorious Excellent Company in line with the SEI Group Basic Policy on Social Contributions. These efforts include donations by the SEI Group CSR Foundation to promote human resource development and provide research and learning opportunities, as well as social contributions through its business activities.
The Group is also addressing the protection of the environment as a top priority, focusing on the prevention of global warming, resource and energy saving and recycling, and producing a wide variety of environmentally friendly products.

Deeply impressed by the concept of environmental conservation that the Lake Biwa Mainichi Marathon embraces, the Sumitomo Electric Group has decided to support the event as its main sponsor. Through the support for the time-honored race, we hope to create a beneficial synergy with local communities and promote sport activities.

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